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Company Legal Process
Gostaresh Tarahan Naghsh Almas Holding was registered in 2011 (no. 419710) as a private company with a mission to create jobs through sales and marketing while providing software services to organizations and businesses across Iran. Under the continuous leadership of CEO Ali Maarfi, the company has remained stable and resilient. In 2018 the Presidential Innovation and Prosperity Fund recognized GTNA as a knowledge-based enterprise, and its activities are documented on the official website at Gtna.co.
The knowledge-based GTNA holding currently operates in seven core domains:
- Information technology and digital marketing under the iNoti brand at Inoti.com
- Audio-visual and video sharing with the Enama brand at Enama.ir
- Film and series streaming through the EnamaPlus brand at Enamaplus.ir
- Hospitality and tourism with the Mersana brand at Mersanacomplex.com
- Virtual city experiences with the FSR brand at Fsr.ir
- Real estate services through the Noor.Fsr brand at Noor.Fsr.ir
- Fractional real-estate sales at FsrPlus.ir
The following section outlines how iNoti—one of these seven domains—operates:
Leveraging a young and dedicated team, GTNA launched the "iNoti" project in December 2016 after five years of research, development, and infrastructure preparation. The initiative advances resilient economics, job creation, modern smart-city services, and environmental stewardship within the digital marketing landscape.
As a private-sector enterprise pursuing ambitious goals, the company now employs 45 full-time staff with salaries and insurance at headquarters. More than 150 licensed sales agencies—approved by national law-enforcement and the E-Commerce Union—operate nationwide. Over five million users have registered at https://Inoti.com, benefiting roughly one million businesses, including private companies, public institutions, and hospitals. Around 250,000 part-time and 100,000 full-time marketers earn income by promoting these services.
The company operates fully within Iranian law and holds the following official permits:
- IT production license (software development) no. 221321/60 covering eighteen software products
- Business license from the National Union of Virtual Businesses, ID 0467179124
- Internet business permit from the Tehran Chamber of Guilds, membership no. 723
- Type II knowledge-based production certificate dated 17 November 2018
- Operational license from the Tehran ICT Guild Organization, no. 21012777
- Retail permit for virtual services, business ID 0466049563
- Online media license from the Ministry of Culture and Islamic Guidance’s Digital Media Center
- E-commerce trust seal from the Ministry of Industry, Mine, and Trade
The iNoti project also enables digital marketing participation so that individuals and organizations can promote services and earn a commission on each sale.
By collaborating with seasoned experts across Iran and neighboring countries, the company fuels entrepreneurship and the growth of modern digital marketing businesses.
Official permits and honors
E-Namad Trust Seal
iNoti holds the two-star eNamad trust mark as proof of secure and customer-centric e-commerce operations.
Internet Business Guild Membership
Our membership in the Internet Business Guild demonstrates our commitment to supporting customer rights online.
National Computer Trade License
Accredited by the national computer trade organization, iNoti operates with certified technical standards.
Ministry of Culture Seal
Authorized by the Ministry of Culture and Islamic Guidance for compliant digital publishing.
Knowledge-Based Company Certificate
Recognized as a knowledge-based company, iNoti continues to invest in innovation and product development.
Tehran Chamber of Guilds Membership
Membership in the Tehran Chamber of Guilds highlights our reliable presence within the national marketplace.
National Virtual Business Union
Certified by the National Union of Virtual Businesses to deliver trustworthy online services.
Iran Code Registration
Our services are indexed with the Iran Code system for transparent product identification.
Software Production License
Licensed to develop and operate software platforms that meet regulatory expectations.
CINVU Distance Learning License
Authorized by CINVU to provide virtual education and training services across the network.
Because digital marketing has yet to enter mainstream culture—and even regulatory bodies may misinterpret it—the company has faced occasional challenges and misunderstandings. This section therefore clarifies the nature of our work for visitors.
Some buyers, sales consultants, or businesses occasionally file unfounded complaints—alleging pyramid activity, fraud, or illicit gain—because they lack the knowledge or training to use the services they purchased. Such cases are rare relative to our user base, but we address them transparently.
To make the process fully transparent, the company offers products through two channels:
- Direct sales for personal or professional use
- Sales to individuals who also choose to collaborate as marketing consultants
Both channels follow the same verified steps:
- The user independently registers on the official company website.
- The user verifies identity, mobile number, landline, and email.
- The user uploads valid identification and provides a digital signature.
- The user chooses whether to remain a customer or register as a consultant.
- The user selects the desired products, with the option of a 24-hour free trial.
- The user reads and accepts all online purchasing terms.
- The user completes payment with their own bank card and dynamic password.
Once these steps are completed, the customer has knowingly accepted every condition. Under Article 7 of Iran’s Electronic Commerce Act (2003), an electronic signature is sufficient wherever the law requires a signature.
Users who wish to market our services can attend free in-person or online training sessions led by certified representatives and experts.
Purchases, training, and electronic agreements are governed by Articles 10 and 190 of the Civil Code, making subsequent complaints legally void—a fact confirmed by judicial outcomes.
To further clarify today’s digital marketing landscape, it can be summarized in three general models:
- Single-level marketing
- Multi-level (network) marketing
- Pyramid schemes
Single-level marketing
Single-level marketing differs fundamentally from pyramid and network schemes. Individuals or businesses simply sell a product or service—much like traditional commerce—and receive a defined commission. They cannot recruit sub-marketers, but they may refer interested people to the company, which then contracts with the new marketer directly.
Multi-level (network) marketing
Network marketing has grown significantly in recent decades. In Iran, the Ministry of Industry, Mine, and Trade began overseeing licensing in 2009 under Article 87 of the Trade Union Law. Legitimate companies earn income solely from direct product sales by themselves and their seven-tier networks, as supervised by national trade authorities.
Pyramid schemes
Pyramid schemes are unproductive, decentralized models where income derives from recruiting new members rather than selling real products or services. Participants pay entry fees, earlier members profit from later recruits, and newcomers rely on further recruitment to earn anything. The exponential structure quickly collapses, leaving most people at a loss. Iran, like many countries, deems such schemes illegal—Article 1, clause “Z” of the 1989 Law on Disruptors of the Economic System (amended 2005) prescribes fines, imprisonment, and lashes for offenders.
Use the following criteria to distinguish a legitimate company from a pyramid scheme:
- Income tied to genuine product sales indicates a legitimate company; profits based solely on recruiting new members signal a pyramid scheme.
- Legitimate companies rarely require high membership fees or mandatory upfront investments.
- Forced bulk purchases for entry are a warning sign of a pyramid scheme.
- In legitimate network marketing, earnings depend on personal effort and the performance of one’s sales network.
- Legitimate companies hold valid permits from regulatory authorities.
Despite superficial similarities, pyramid schemes and network marketing differ fundamentally in structure, income model, economic sustainability, and legal status. Pyramid schemes are fraudulent and collapse quickly, whereas legitimate network marketing revolves around real product sales and can remain sustainable.
We emphasize that our knowledge-based company exists to deliver innovative, cost-effective services that create jobs and entrepreneurship opportunities across Iran. We welcome constructive feedback from all users and visitors.
Sample rulings that resulted in case dismissals:
Conclusion
GTNA’s knowledge-based holding works across seven sectors, with digital marketing under the iNoti brand fulfilling every requirement of lawful single-level marketing. This compliance has kept the company active and resilient for more than a decade.
Our priority remains delivering innovative, efficient, and affordable services that foster entrepreneurship and employment nationwide, and we eagerly welcome the insights and suggestions of our valued community.
